How USAlliance Federal Credit Union Reduced Manual Decisioning by 50%

USAlliance Federal Credit Union is a not-for-profit financial cooperative based in Rye, New York. Since its inception in 1966, USALLIANCE Financial has grown to over $3 billion in assets, proudly serving over 180,000 members nationwide.

How USAlliance Federal Credit Union Reduced Manual Decisioning by 50%

USAlliance Federal Credit Union is a not-for-profit financial cooperative based in Rye, New York. Since its inception in 1966, USALLIANCE Financial has grown to over $3 billion in assets, proudly serving over 180,000 members nationwide.

Use Cases

In 2022, USALLIANCE Financial faced challenges in its fraud detection and risk management processes with its existing solution. The credit union sought a more efficient, customized solution to enhance its ability to make better and faster risk decisions while accommodating its needs for full visibility, customized reporting, and member onboarding operational efficiencies. Let’s explore the transition of USALLIANCE Financial to Effectiv, highlighting the key reasons for the switch and the benefits they have experienced since implementing the Effectiv solution.

Challenge

USALLIANCE Financial’s previous solution presented several challenges. The platform lacked the capability for USALLIANCE Financial to generate reports, requiring the vendor’s assistance in interpreting raw data. Additionally, the previous platform had a decentralized approach, which led to confusion within the USALLIANCE Financial team about the weight of different data points and their implications. This resulted in member account onboarding and loan application decisions without clear guidance and full visibility. The end result was USALLIANCE Financial’s inability to see the full picture of why accounts and applications were being declined or approved.

Solution

USALLIANCE Financial opted to switch to Effectiv, impressed by Effectiv’s commitment to customization and flexibility. The Effectiv team was open and excited to collaborate with the USALLIANCE Financial team to enhance and improve the Effectiv platform to meet the specific requirements and needs of USALLIANCE Financial. Together, the two teams built a tailored solution that provided improved clarity of approval or decline decisions for incoming applications. Additionally, Effectiv worked with the USALLIANCE Financial team to generate customized fields, aggregators, workflow strategies, third-party configurations, and case management information visualization. This work resulted in a significant increase in operational efficiencies through time saved by automating processes and a reduction in the overhead costs associated with managing risk.

Result

USALLIANCE Financial found several aspects of Effectiv’s platform to be highly beneficial for their operations:

Customization

Effectiv’s platform offers a high level of customization, accommodating USALLIANCE Financial’s specific requests. Decisions could be customized based on data and rules specific to the organization’s needs, such as using data from one of USALLIANCE’s partners to refine their risk assessments.

User-Friendly Reporting

Effectiv provided user-friendly reports for quality checks, making it easier for USALLIANCE Financial representatives to read and understand the data, ultimately improving their decision-making process. As Monica Kendall, Compliance & Risk Specialist at USALLIANCE Financial said, “I really like how customizable Effectiv’s platform is. Effectiv was able to give us a user-friendly dashboard report that we could easily understand and use for improved business decisions.”

Dashboard and Data Integrations

The Effectiv platform offers a comprehensive dashboard with features like linked cases, geolocation, and device tracking. These features enabled USALLIANCE Financial to streamline its fraud detection and decision-making processes, which resulted in a sharp reduction in fraud losses, time saved through automation, and a decrease in total costs of managing risk.

Scalability and Future Integration

USALLIANCE Financial is exploring the potential of using Effectiv for other products and services, demonstrating the platform’s scalability and adaptability to meet their evolving needs. These include expanding KYC checks and leveraging Effectiv’s KYB screening solution for member business account applications.

“After implementing Effectiv, USALLIANCE Financial experienced a reduction in manual reviews from 50% to 25%.”

- Michael Duffy, VP of Audit & Risk

When asked if they would recommend Effectiv to other credit union executives considering a fraud and risk management solution, the team emphasized the platform’s flexibility, customization, and capability to handle the majority of the work, as major reasons they would recommend it as an efficient solution. USALLIANCE Financial praised the Effectiv team’s partnership, willingness to customize the platform, and active collaboration with problem-solving and optimization.

USALLIANCE Financial’s transition from its previous solution to Effectiv has substantially enhanced its ability to make data-driven risk decisions and streamline its fraud detection process. The tailored and flexible nature of Effectiv’s platform, as well as the collaborative partnership between the two organizations, has allowed USALLIANCE Financial to meet its evolving needs and efficiently manage risk.

Prevent Fraud In Real-Time & Safely Onboard Customers with One Platform