Current Know-Your-Business (KYB) controls designed to confirm the identity of businesses are built to mitigate identity fraud but can be cumbersome for resource-strapped businesses to manage. Staying ahead of fraudsters requires providing a best-in-class, frictionless, risk-reduction solution.

Middesk, a provider of KYB identity solutions, and Effectiv, a fraud and compliance automation solutions provider, announce a new partnership that enables customers to fight fraud, provide risk-free onboarding, and improve trust between businesses.

“Our partnership with Middesk strengthens the fight against identity theft, fraud, and KYB, aligning perfectly with Effectiv’s solution that enables financial service providers to make fast, informed lending decisions and accelerate onboarding,” said Ritesh Arora, COO, Effectiv. “We’re excited to work side by side with Middesk to efficiently reduce risk.”

“We’re thrilled to be working with Effectiv to address the challenges that business identity verification poses for businesses that need to grow and thrive,” said Kyle Mack, CEO & Co-founder, Middesk.  “Effectiv’s real-time fraud and compliance platform helps empower businesses to seamlessly leverage Middesk’s KYB identity verification and onboarding solutions.”

About Effectiv

Effectiv provides a fraud and compliance automation platform for fintechs, mid-sized banks, and credit unions. Its mission is to automate compliance needs while helping customers manage fraud with a best-in-class solution combining human and artificial intelligence interaction.

Built by a team who enabled enterprises like U.S. Bank, Chime, Google, PayPal, and Walmart to manage fraud and risk at scale, Effectiv’s solutions utilize hundreds of industry-leading data sources helping financial institutions utilize expert-built solutions that come pre-integrated with best-in-class data intelligence.

About Middesk

Middesk is the leading business identity platform. With Middesk’s identity-as-a-service APIs, businesses can verify, underwrite, and enable their customers to grow their businesses. Middesk’s Verification solution provides reliable access to Secretary of State data in all 50 States and applies modern data science and machine learning to verify business identities in real-time, improving coverage rates while cutting manual review times.

Middesk is backed by Sequoia Capital, Accel Partners, Insight Partners, and Canapi Ventures, and is headquartered in San Francisco. Middesk’s current customers include Plaid, Affirm, Bluevine, and Novo, as well as several large banks and lenders. For more information, visit middesk.com.

Media Contacts:

Effectiv

[email protected]

Middesk

Kaylie Hodge, Partnerships Manager

[email protected]